Signify provides best of the lighting at Bayern Munich’s iconic Allianz Arena. But fan action strips and a advocacy accord accredit Zumtobel as the team’s best buddy.
Go to a Bayern Munich soccer bout at the Allianz Arena, and as you access the avant-garde alfresco stadium, you ability be wowed by its blithely lit facade, bathed in capricious LED tones from Signify, the lighting aggregation that additionally illuminates the amphitheatre acreage and alike tunes LEDs in aggregation areas to advice players relax or to attitude them up afore a game.
So back the amphitheatre and aggregation appear this ages that they had dubbed a new official lighting partner, you ability accept affected that it was Signify.
But your acceptance would be so aftermost year.
Signify is still actual abundant present at the facility, accouterment not alone the iconic LED façade lighting, the ultra-HDTV-friendly acreage lighting, and the stoke-them-up-and-calm-them-down amateur lights, but additionally hospitality, parking, and added fixtures.
For all that, however, Signify is no best the “official lighting partner,” a acumen it captivated for some three years starting in 2014 back it installed the black lights that change the actualization of the characteristic façade and its bags of aggrandized 3D diamond-shaped panels.
The face of partnership, again and now: The Zumtobel LED band lighting campanology the Allianz Amphitheatre roof and active bottomward its ribs (top photo) are allotment of what acceptable it “official lighting partner” cachet from Bayern Munich, whose above accomplice Signify continues to accouter best of the amphitheater lighting, including the acreage lights and the iconic blush alteration exoteric (bottom).
Zumtobel will add advertising to the central of the 75,000-seat amphitheater with LED band lights that amphitheatre the accessible roof and run bottomward its autogenous ribs, aflame and alteration colors to activity up army action (sports purists will accept to attending the added way). Red will affection heavily, as it’s the blush of the acclaimed Bayern Munich club, which owns the arena. It’s the array of affair that avant-garde solid-state lighting (SSL) can do — and that is acceptable added commonplace at sports palaces about the world.
“The new all-encompassing aftereffect lighting brings an added affecting basic into play,” said Andreas Jung, controlling lath affiliate for the team, clearly alleged FC Bayern München.
Allianz Amphitheatre — its abounding name is Allianz Amphitheatre München Stadion GmbH — said in a columnist absolution that it hopes to accept the Zumtobel LED lights installed and operating by aing year, in what it declared as the aboriginal of three phases of new Zumtobel lighting. In the additional phase, Zumtobel will alter 13-year-old beaming lighting in stairways that advance from avenue areas to the central of the amphitheater with LED spotlights. In the third phase, appointed for achievement in 2020, Zumtobel will alter the balloon-shaped lights in the esplanade breadth alfresco of the stadium, which attracts about 3.5 actor visitors a year amid soccer and added contest such as catered calm functions and parties.
With the deal, Zumtobel becomes the team’s new “official lighting partner,” a acumen that the parties apparently factored into the amount of the lights and installation, all of which the aggregation is accouterment by including its Zumtobel Group Casework as allotment of the deal.
No one at Zumtobel or at Bayern Munich was accommodating to say how abundant the aggregation is spending — if annihilation — on the project.
“The amphitheater of FC Bayern will accept a complete lighting band-aid from the Zumtobel Group,” a Zumtobel agent told LEDs Magazine. “The account includes the absolute activity administration and activity execution, from recording the roof structure, production, delivery, and accession to the allotment of the systems.”
LEDs asked Signify whether it bid for the job.
“We were approached by them; however, back it involves a advocacy accord and accustomed the actuality that we accept already lit up all above genitalia in and alfresco the amphitheater — and alike underground — we absitively to not added pursue,” a Signify agent said. “A advocacy could absorb altered scenarios, including abounding acquittal (of the costs by the lighting vendor), or advantageous for the costs, or carrying articles for free, or the installation, or services, or promotional activities. We absitively to not accompany this new activity in appearance of the business case and accustomed the actuality that we accept been lighting the best avant-garde and celebrated genitalia of the stadium.”
To this day, Signify still dynamically changes the blush of the façade at the Herzog & de Meuron-designed stadium, depending on whether Bayern Munich or the German civic aggregation is playing, or to admire appropriate canicule like Christmas and Valentine’s Day.
It will aloof accept to backpack on accomplishing so after actuality the official lighting partner.
Editor’s note: Read about addition instance breadth a able sports team — the NFL’s Cleveland Browns — anointed an official lighting partner — Cree — when no acreage lighting was involved, but the accent was on the “fan experience.”
MARK HALPER is a accidental editor for LEDs Magazine, and an energy, technology, and business announcer ([email protected]).
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